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LVMH Reports Stronger-Than-Expected Full-Year Sales

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LVMH, the world’s leading luxury conglomerate, posted impressive full-year sales for 2024, signaling potential growth in the high-end sector despite global uncertainties. The company, renowned for its iconic brands like Louis Vuitton, Moët & Chandon, and Hennessy, reported revenues of €84.7 billion ($88.27 billion), surpassing analysts’ expectations and reflecting a 1% organic growth compared to the previous year.

Image: sharecast.com

The company’s strong performance in the fourth quarter, which showed an unexpected rebound, was driven by robust demand across Europe, the U.S., and Japan. These regions helped offset persistent weaknesses in broader Asian markets. Despite facing challenges in certain segments, such as wines and spirits, LVMH showcased its resilience, continuing to outshine competitors in the luxury market.

Image: reuters.com

Bernard Arnault, LVMH’s chairman and CEO, highlighted the group’s ability to thrive amid global volatility, emphasizing the strength of its long-term strategy. The company’s selective retailing unit, including Sephora, and its perfume and cosmetics division, contributed significantly to the positive outcome.

However, the fashion and leather goods sector, as well as wines and spirits, faced ongoing hurdles. Despite these challenges, Arnault expressed optimism for the future, especially for the cognac and spirits segment, which is expected to recover under new leadership in the coming years.

Image: lvmh.com

LVMH’s performance is seen as a bellwether for the luxury industry, as its diverse portfolio spans multiple sectors, including fashion, leather goods, cosmetics, and wine. This broad range of offerings allows the conglomerate to better weather fluctuations in specific markets, providing a more accurate snapshot of broader luxury sector trends. The company’s stock surged by 18% in early 2025, recovering from a 13% decline in 2024, further underscoring investor confidence.

Key highlights of 2024 include continued resilience in the face of economic challenges, such as exchange rate fluctuations, which particularly impacted the fashion and leather goods and wines and spirits segments. LVMH’s wines and spirits unit, for example, saw a 36% decline in recurring profit, primarily due to weaker demand for cognac and the ongoing normalization of post-pandemic consumption. The fashion and leather goods division remained stable, benefiting from the enduring appeal of luxury brands like Louis Vuitton and Christian Dior.

Image: lvmh.com

The company also demonstrated strong financial health, with operating free cash flow increasing by 29% to €10.5 billion. This solid financial performance reflects LVMH’s ability to manage costs effectively while driving innovation across its brand portfolio. The perfumes and cosmetics sector continued to perform well, with Dior’s Sauvage remaining the world’s best-selling fragrance.

In addition to financial success, LVMH’s commitment to sustainability and corporate social responsibility was evident. The group made significant progress under its LIFE 360 environmental program, accelerating its circular design policies and reducing energy-related emissions by 55% ahead of its 2026 target. Furthermore, LVMH’s involvement in high-profile cultural events, such as the Paris 2024 Olympics, showcased the company’s dedication to design and heritage.

Image: Photo by Dimitar Dilkoff/AFP

Looking ahead, LVMH remains confident in its outlook for 2025, with a strategic focus on creativity, agility, and market leadership. The company’s strong performance in 2024 and its forward-looking approach set the stage for continued dominance in the luxury market.

*Cover Photo/Thumbnail Photo from sharecast.com

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