BUZZ BEAT MEDIA

NBA Infinite, the officially licensed nonstop basketball action game, launched globally last February 17th starting at 3pm PST/6pm EST. The game is free to play and will be available on the App Store and Google Play.

“NBA Infinite is a game built from the ground up with players in mind,” said Anthony Crouts, Senior Director, Level Infinite. “Our team is dedicated to creating an experience that matches everything fans love about basketball. Together with the NBA and the NBPA, we have delivered a game that fuels their passion with an immersive experience right on their phone.”

NBA Infinite is a real-time PvP mobile game about expressing love for the greatest game in the universe — NBA basketball. Players can gather friends to build a team for 3v3 matches or see who really has the most game in 1v1 and Dynasty 5v5 modes.

The real-time online competitive modes offer a unique experience for mobile. In the game, players will also be able to collect and upgrade a dream roster of current NBA stars, make big decisions that turn a starting five into a championship lineup, and upgrade the coaching staff to strengthen their defensive and offensive tactics.

Karl-Anthony Towns will serve as the first official icon athlete for the game. As the face of NBA Infinite, Towns will be featured in the game globally alongside several other key brand ambassadors including De’Aaron Fox, RJ Barrett, Tobias Harris, Andrew Wiggins, and Jrue Holiday. Moreover, NBA All-Star Rudy Gobert will act as the brand ambassador across European markets.

To go along with this star power, veteran NBA announcer Mark Jones joins the NBA Infinite desk for the play-by-play in English-speaking territories and regional sportscasters are available in Germany with Michael Körner, France with Xavier Vaution and Brazil with Rômulo Mendonça. 

“NBA Infinite offers the NBA a unique opportunity to engage our fans and bring them closer to the players, the league and each other,” said Adrienne O’Keeffe, VP of Global Partnerships & Media at NBA. “We look forward to bringing the excitement of the NBA to our fans around the world so they can compete anywhere and anytime.”

“Level Infinite and LIGHTSPEED have built a unique gaming experience around the game of basketball,” said Josh Goodstadt, Chief Commercial Officer of THINK450, the innovation and partnership engine of the NBPA. “We are thrilled to have so many of our players come on as brand ambassadors, and it reflects their collective passion for gaming.

It’s so important for us to partner with companies that champion our players – and NBA Infinite does precisely that.” 

*Cover Photo/Thumbnail Photo from NBA Infinite