BUZZ BEAT MEDIA

In the heart of Philippine agriculture, Kubota Philippines Inc. (KPI) stands as a beacon of innovation and progress. With a rich legacy spanning decades, KPI has been instrumental in shaping the agricultural landscape of the Philippines.

Kubota’s commitment to providing cutting-edge technology and reliable machinery has strengthened its position as a trusted partner for Filipino farmers, contributing significantly to the country’s pursuit of food security and sustainable agriculture.

Beyond just providing equipment, Kubota Philippines has had a significant impact on the industry by being a leader in empowering local farmers with thorough training programs and creative agricultural solutions. By offering world-class solutions to enhance productivity and sustainability, KPI is giving local farmers a chance to help the Philippine agricultural sector grow and be more competitive.

KPI’s innovative approach extends beyond machinery distribution and sales. By leveraging Converge ICT Solutions Inc.’s connectivity and business solutions, Kubota Philippines has streamlined its operations, ensuring seamless customer service and efficient product delivery.

Nayer Raymundo-Lagmay, Kubota Philippines Inc.’s ICT Manager, underscores the importance of internet connectivity in Kubota Philippines’ operations. “Internet connectivity has a big role in our operations because most of our communications and program applications are cloud-based platforms. As the main tools of our daily operations, reliability and connectivity are a must.

Because of Converge, our communication with our branches, satellite offices, and customers has become more effective and easier. We hope to continue this stable connectivity to maintain seamless and integrated operations,” adds Mr. Lagmay.

Converge and Kubota Philippines’ alliance has improved KPI’s digital readiness, allowing for more effective adoption of smart agriculture technology and open communication with its local dealerships and customers. This cooperation exemplifies Kubota’s aim of a technologically advanced and digitalized agriculture industry in the Philippines.

Recent global developments, such as climate change, have reignited the debate over food security, as continuous reliance on conventional farming practices reduces the country’s output, making it imperative for Filipino farmers to embrace innovation through new farming methods.

Aware of this predicament, Kubota Philippines has made it its mission to help Filipino farmers progress and prosper in the products they provide. Their world-class agri-solution cloud-based app, ‘Kubota Intelligence Solutions (KiS),’ leads the way. This mobile app allows farmers to monitor the performance of their machine units, perform location tracking, battery monitoring, setting machine parameters, and theft detection—all from the convenience of their phone. 

Erika Ligot, Digital Marketing Supervisor of Kubota Philippines Inc., notes, “At first people just view it as simply reducing the need for manpower, but it has a great impact on the work efficiency and productivity cost and income of the farmers. Connectivity in the agricultural industry plays a vital role in modernizing agriculture as it fosters transformation in mechanizing the farming practices of the Filipino farmers.” 

Looking ahead, Kubota Philippines is poised to play a crucial role in shaping the future of Philippine agriculture. The company’s commitment to addressing the challenges of climate change and food security is evident in its continuous efforts to contribute to agricultural development through technologically advanced products and excellent customer service. 

Kubota Philippines Inc., driven by its unwavering dedication to supporting Filipino farmers, has positioned itself as the Philippines’ consistent agriculture provider for farmers. By continuing to provide state-of-the-art solutions and empowering local farmers, Kubota Philippines Inc. is not just selling machinery; it’s sowing seeds for a more prosperous and sustainable agricultural future in the Philippines.

*All Photos from Kubota Philippines