Experience New York City’s Cultural Treasure:Broadway Week With 2-For-1 Tickets is Back
August 28, 2024
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| New York City Tourism + Conventions, the official destination marketing organization and convention and visitors bureau for the five boroughs of New York City, announced the opening of NYC Broadway Week℠ 2-for-1 ticket sales to 23 Broadway shows, including 10 new participants. The twice-yearly program, now in its 13th year, will run from September 3–15, 2024, with tickets available for purchase at nyctourism.com/broadwayweek. “We are thrilled to announce the return of NYC Broadway Week this September, a program that celebrates the vibrancy and creativity of the unmatched live theater that only happens in New York City,” said Nancy Mammana, CMO and Interim CEO of New York City Tourism + Conventions. “Since 2011, our signature NYC Broadway Week program has offered visitors and locals an opportunity to enjoy the world’s premier theatrical productions at a value twice per year, which has been a tremendous support to the Broadway community, generating over $170 million in revenue since its inception.”    |
| & Juliet | Courtesy, Aka NYC, Book of Mormon | Courtesy, Book of Mormon, Hadestown | Courtesy Matthew Murphy 1. & Juliet 2. Aladdin 3. Back to the Future 4. The Book of Mormon 5. Chicago 6. The Great Gatsby** 7. Hadestown 8. Hamilton 9. Harry Potter and the Cursed Child 10. Hell’s Kitchen    The Notebook – The Musical | Courtesy, Liz Lauren, Suffs | Courtesy, Joan Marcus Water for Elephants – Original Alliance Cast | Courtesy, Matthew Murphy 11. The Hills of California** 12. Job** 13. The Lion King 14. MJ the Musical 15. Moulin Rouge! The Musical 16. The Notebook** 17. Once Upon a Mattress** 18. The Roommate** 19. Six The Musical 20. Stereophonic** 21. Suffs** 22. Water for Elephants** 23. Wicked  Times Square – Broadway New York City | Courtesy, Lucia Vazquez |
NYC Broadway Week is produced by New York City Tourism + Conventions in partnership with The Broadway League. Since its launch in winter 2011, NYC Broadway Week has cumulatively sold more than 2,400,000 tickets, generating over $170 million in revenue for Broadway. “For over a decade, we have worked with NYC Tourism on NYC Broadway Week, offering theater enthusiasts across the globe an opportunity to attend a range of incredible Broadway musicals and plays in one of the largest entertainment capitals in the world at a value,” said Jason Laks, Interim President of The Broadway League. “The 23 Broadway shows in this year’s program continue to highlight the diversity and innovation that Broadway and live performances offer.”  Broadway | Courtesy, Matthew PenrodNYC Broadway Week participants can be sorted by filters including Comedy, Kid-Friendly, Musical, Play and Tony Award winner at nyctourism.com/broadwayweek. NYC Broadway Week partners include the Mayor’s Office of Media and Entertainment (MOME) and Amtrak. The program will be promoted via curated highlights on NYCtourism.com, out-of-home media across the five boroughs, digital advertising, commercials in NYC taxicabs and New York City Tourism + Conventions’ verified social media handle @nyctourism, using both original and user-generated content, pegged to the hashtag #NYCBroadwayWeek. *Cover Photo/Thumbnail Photo from Brand Story |
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