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SEMI Introduces Swiss-Made Artureon Flooring–Redefining Home Living with Precision Waterproofing Technology

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Source: PR Newswire · SEMIFLOR CO., LTD. · View original release

TAICHUNG, NEW TAIPEI CITY and TAIPEI, Oct. 29, 2026 /PRNewswire/ — As modern living environments demand increasingly higher quality in building materials, consumers selecting hardwood flooring look beyond natural textures and spatial aesthetics. They also pay closer attention to waterproof capabilities, wear resistance, and environmental sustainability. SEMI (https://www.semiflor.com.tw/tw), a long-standing leader in the professional flooring industry, continues to introduce high-quality products that combine innovative technology with design aesthetics. Its featured “Artureon Diving Wood Flooring,” originating from Switzerland, incorporates high-performance waterproofing technology, a wear-resistant surface, and sustainable material applications, offering a more diverse range of choices for Taiwan’s residential flooring market.

Swiss-made Artureon utilizes advanced waterproof resin technology that deeply penetrates and encapsulates the raw wood substrate. This enhances the wood structure's protection against moisture, delivering 100% waterproof functionality and breaking through the traditional limitations of hardwood flooring in humid environments.
Swiss-made Artureon utilizes advanced waterproof resin technology that deeply penetrates and encapsulates the raw wood substrate. This enhances the wood structure’s protection against moisture, delivering 100% waterproof functionality and breaking through the traditional limitations of hardwood flooring in humid environments.

Switzerland is renowned for precision manufacturing and strict quality control. Artureon carries forward Swiss craftsmanship, balancing superior quality with environmental responsibility from material selection to product performance. Its wood substrate is sourced from FSC-certified managed forests and incorporates 30% recycled wood. By effectively utilizing recycled resources, it reduces dependence on virgin timber. Designed around a resource-cycling concept, the product highlights the potential for material recycling and remanufacturing. This ensures the flooring not only meets daily functional needs but also responds to the global building material industry’s focus on sustainable development.

In Taiwan’s humid and rainy climate, flooring water resistance has always been a primary concern for consumers. Artureon utilizes tech-waterproof resin to deep-impregnate and encapsulate the raw wood substrate, fortifying the wood structure’s protective capability against moisture. Featuring 100% waterproof performance as its core selling point, it overcomes the usage constraints of conventional wood floors in humid settings. Through advanced material technology, consumers can enjoy the warm tactile feel and natural beauty of authentic wood without compromising practical everyday needs.

In addition to its waterproof technology, Artureon features an aluminum oxide surface treatment, achieving an AC5 wear rating for outstanding resistance against wear and scratches. Designed to withstand frequent foot traffic, furniture movement, and daily household activities, it effectively enhances surface durability, maintaining long-term quality and visual aesthetics to demonstrate high-performance flooring value.

Regarding installation technology, Artureon comes equipped with the patented 5G-click locking system. Its precision locking architecture boosts installation efficiency and joint stability. Notably, when installed according to manufacturer guidelines, a single continuous indoor area can reach up to 12 meters by 12 meters without needing additional transition profiles. This allows the wood grain to extend naturally, minimizing visual breaks in space. Whether in a spacious living room or an open-concept home layout, it creates a more complete, seamless wooden flooring effect, transitioning the floor from a simple building material into a foundation for spatial aesthetics.

To address the residential market’s demand for healthy building materials and living comfort, SEMI continues to advance performance certifications for Artureon. Key milestone targets include completing sound insulation compliance testing under Article 46-6 of the Building Technical Regulations by Q1 2027, and securing Taiwan’s Healthy Green Building Material Label by Q2 2027. Planning and execution are currently underway, with actual certification results and timelines subject to subsequent testing and review processes, reflecting SEMI Flooring’s commitment to continuously perfecting product quality and performance.

SEMI stated that as building material technologies and living standards evolve, wood flooring is no longer merely a decorative choice, but a fundamental element in elevating quality of life. Moving forward, SEMI will remain dedicated to product excellence and environmental sustainability, introducing innovative, design-forward flooring solutions that meet market expectations for high-quality living spaces and unlock new possibilities for Taiwan’s flooring industry.

Series Specifications

  • 8mm NORMA Series: 8mm × 193mm × 1380mm
  • 12mm GRANDE Series: 12mm × 244mm × 2025mm (Large Format)

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